The Food Truck Handbook: Start, Grow, and Succeed in the Mobile Food Business

by David Weber and David Weber

Book Overview

How to start, grow, and succeed in the food truck business. Food trucks have become a wildly popular and important part of the hospitality industry. Consumers are flocking to these mobile food businesses in droves, inspiring national food truck competitions and even a show dedicated to the topic on The Food Network. The relatively low cost of entry as compared to starting a restaurant, combined with free and low-cost ways to market them to the masses...

• Format: Paperback
• Language: English
• ISBN: 1118208811
• ISBN13: 9781118208816
• Release Date: April 2012
• Publisher: Wiley
• Length: 288 Pages
• Weight: 0.82 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"