The First Henry Ford: A Study in Personality and Business Leadership

by Anne Jardim

Henry Ford built a car for the American everyman-putting the market, the method, and the policy together where others failed. The Ford method (Fordizatsiain Russia), introducing the concept of mass production, the assembly line, and lower prices for an ever-widening market, was to assume the stature of an industrial philosophy. Ford built a billion-dollar enterprise, yet in refusing to break with the Model T design from its introduction in 1908 to...

• Format: Paperback
• Language: English
• ISBN: 0262600056
• ISBN13: 9780262600057
• Release Date: January 1970
• Publisher: MIT Press (MA)
• Length: 288 Pages
• Weight: 0.82 lbs.
• Dimensions: 1.0" x 5.5" x 8.0"