The Discourse of Food Blogs: Multidisciplinary Perspectives

By Daniela Cesiri

Book Overview

**Winner of the AIA (Associazione Italiana di Anglistica) Book Prize 2022 (Senior)**

This volume adopts a multidisciplinary perspective in analyzing and understanding the rich communicative resources and dynamics at work in digital communication about food. Drawing on data from a small corpus of food blogs, the book implements a range of theoretical frameworks and methodological approaches to unpack the complexity of food blogs as a genre of computer-mediated communication. This wide-ranging framework allows for food blogs' many layered components, including recipes, photographs, narration in posts, and social media tie-ins, to be unpacked and understood at the structural, visual, verbal, and discourse level in a unified way. The book seeks to provide a comprehensive account of this popular and growing genre and contribute to our understandings of digital communication more generally, making this key reading for students and scholars in computer-mediated communication, multimodality, critical discourse analysis, corpus linguistics, and pragmatics.

• Format: Paperback
• Language: English
• ISBN: 1032174455
• ISBN13: 9781032174457
• Release Date: September 2021
• Publisher: Routledge
• Length: 204 Pages
• Weight: 0.62 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"