The Discourse of Advertising

by Guy Cook

Book Overview

This comprehensive introduction to advertising discourse examines the language of contemporary advertising, not as an isolated object, but in complex interaction with the texts around it, with music... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415234557
• ISBN13: 9780415234559
• Release Date: July 2001
• Publisher: Routledge
• Length: 268 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"