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Hardcover The Diffusion of Innovations: A Communication Science Perspective Book

ISBN: 1433110830

ISBN13: 9781433110832

The Diffusion of Innovations: A Communication Science Perspective

In the last edition of the Diffusion of Innovations , Everett Rogers challenged diffusion scholars to move beyond the methods and models of the past, recognize the limitation of prior approaches, and... This description may be from another edition of this product.

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Format: Hardcover

Condition: New

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