The Diamond Touch: How to Get What You Want by Giving People What They Uniquely Desire

by Nate Booth

We're all familiar with the Golden Rule, "Treat others in the way you would like to be treated." The Golden Rule is a powerful principle, but it has one shortcoming. Everyone wants to be teated... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0964950014
• ISBN13: 9780964950016
• Release Date: September 1998
• Publisher: Harrison Acorn Press
• Length: 273 Pages
• Weight: 1.28 lbs.

Customer Reviews

Really good

This book is split into two portions. The first half describes sales once you've identified the desires of the person you are attempting to sell to. The second half describes a categorization of people. The first half in very insightful, and offered me a new look on how to approach people. The second half is very poor. As with any categorization of personalities, there is no category that any one person will fit in. As such, it is unclear how the categorizations help. Even so, the first half of this book is good enough to merit five stars. I highly recommend it.

The Diamond Touch

The Diamond Touch is an excellent book for anyone to read. I purchased the book after listening to Dr. Booth speak. I enjoyed reading the book and learned a ton of things that helped me be a better dad, husband, businessperson, friend, and leader. I would HIGHLY recommend this book for anyone you know who needs to learn how to relate to people better. Young people entering the business world could learn a lot from this book.