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Paperback The Design Way, Second Edition: Intentional Change in an Unpredictable World Book

ISBN: 0262526700

ISBN13: 9780262526708

The Design Way, Second Edition: Intentional Change in an Unpredictable World

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Format: Paperback

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Book Overview

A book that lays out the fundamental concepts of design culture and outlines a design-driven way to approach the world.

Humans did not discover fire--they designed it. Design is not defined by software programs, blueprints, or font choice. When we create new things--technologies, organizations, processes, systems, environments, ways of thinking--we engage in design. With this expansive view of design as their premise, in The Design Way...

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