The Critical Path to Corporate Renewal: Integrating Product, Sales, and Service

by Michael Beer

Book Overview

Aims to offer a practical and effective agenda for revitalizing the corporation. Presenting an in depth analysis of six companies that have undergone fundamental changes, this book describes what works and what doesn't in corporate renewal. It also describes the many common errors companies make in getting started.

• Format: Hardcover
• Language: English
• ISBN: 0875842399
• ISBN13: 9780875842394
• Release Date: November 1990
• Publisher: Harvard Business Review Press
• Length: 291 Pages
• Weight: 1.44 lbs.
• Dimensions: 1.1" x 6.5" x 9.6"