If you've been keeping up with trends in the world of marketing,chances are the word "content" comes across your radar on a regularbasis: "Content is king." "Advertising is dead. Long live content!" Ifyou've been wondering how you can leverage the power of quality contentfor your brand, then this is the book for you. Whether you're a contentmarketing rookie or a veteran looking to take your game to the nextlevel, look no further than TheContent Marketing...