Closers

by Ben Gay and Jim Pickens

Book Overview

The keystone of Gay's world-famous series of books, first published in 1980, is a complete reference on closing sales and a guide to new sales presentations in today's marketplace. Not a beginner's... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0942645006
• ISBN13: 9780942645002
• Release Date: January 1
• Publisher: LJR Group
• Weight: 0.96 lbs.
• Dimensions: 0.9" x 5.4" x 8.4"

Customer Reviews

Only for those who want to close more sales

I initially was turned off by this book because it appears to be too much "old school." Having now read the book and used many of the techniques, have noticed an increase in actual sales. If you can't close, all you have done is had a conversation.While some of the objections covered are not new, the manner in which Pickens responds is somewhat new and different. But that should come as no surprise since the author is a true master closer with decades of real world experience. Not someone hiding behind a managers oak desk."The Closers" is 10 chapters and 278 pages of powerful information. It includes the 20 greatest closes and 15 buyer objections and forty-five red hot closer responses.Something that stood out for me occurred in the chapter on how a closer thinks. The author states that if you take out the letter "c" out of closer it spells loser. The "c" stands for confidence, compassion, control and courage. Strong point!The warning on the front of the book may be a little misleading. I believe that anyone and everyone who wants to be a sales professional must read this book. However, if your goal is to stay at the novice level forever, then this book is not for you.The closers is a must read for all sales professionals and I highly recopmmend it.

One Of The Best Sales Books Ever Written!

Wow, I've been in the sales industry for a good while and I've had Closers I & II for about 5 yrs. now, and there is no question they are the most revisited books I have on my sales literature shelf. My copy's are worn out and highlighted and dogeared all over, I have loaned them out to people in my sales teams and ever since have literally watched my sales team volume skyrocket to unbelieveable levels! It's no secret or suprise that everyone on our winning sales team, who has read "The Closers I & II" several times, have the biggest commission & bonus checks on a monthly basis, over any other heavy hitter's in the company! If you're in any type of sales profession, then there is something to definitely be learned from these incredible, proven books. Don't let your ego get in the way of your bank account! Keep learning from books like this.

THE GREATEST HOW-TO-SELL BOOK EVER WRITTEN!

I'm going to say this bluntly: If you're in commission sales, and you don't have this book, you're nuts.This book isn't full of some pollyanna junk that so many how-to-sell books have in them. This book is written by a guy who is in the sales trenches everyday, and he isn't afraid to tell you how the real sales world really is. He tells you how to get the sale that day! And make it stick! He tells you how to close a customer without hearing those words that every salesperson dreads--"I want to think about it."Warning: IF you are looking for pollyanna, positve thinking sales writing, that puts the customer on some sort of pedastal, don't buy this book. Go to a Zig Zigglar book and forget about it. But if you're looking to close sales and make lots more money, then this book is for you.Trust me, you haven't read a sales book like this one! I own two copies! IT WORKS!

Must-read material for all Sales Professionals

I have read this book about 5 times since purchasing it 2 years ago. Each time I read it, my sales increase by about 40%! I am now the sales manager of a large Internet Backbone Provider and I have floated this book around my sales force as required reading. Each one of my reps who reads it, orders one for themself. I highly recommend this book to anyone who is serious about selling and about increasing thier income