The Challenge: An Address

by Alfred P. Sloan Jr

Book Overview

The Challenge: An Address is a book written by Alfred P. Sloan Jr., a prominent American businessman and former CEO of General Motors. The book is a transcript of a speech given by Sloan in 1956, in which he discusses the challenges facing American industry in the post-World War II era.Sloan begins by outlining the economic and political climate of the time, noting the rise of competition from foreign markets and the need for American businesses to...

• Format: Paperback
• Language: English
• ISBN: 1163582654
• ISBN13: 9781163582657
• Release Date: September 2010
• Publisher: Kessinger Publishing
• Length: 20 Pages
• Weight: 0.20 lbs.
• Dimensions: 0.1" x 8.5" x 11.0"