The Business of Creativity: How to Build the Right Team for Success

by Keith Granet

Long known as the go-to management consultant of the design world, Keith Granet reveals more of his clear-eyed insights about running a creative business in this follow-up to his book The Business of Design. While aimed at creative enterprises, Granet's advice, quickly summarized as "know what you do best and focus on that," applies to any organization, small or large, commercial or nonprofit. He delves into the skill sets and people needed...

• Format: Hardcover
• Language: English
• ISBN: 161689394X
• ISBN13: 9781616893941
• Release Date: December 2016
• Publisher: Princeton Architectural Press
• Length: 224 Pages
• Weight: 1.85 lbs.
• Dimensions: 0.8" x 8.3" x 10.2"