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Paperback The Biology of Investing Book

ISBN: 0367443392

ISBN13: 9780367443399

The Biology of Investing

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Format: Paperback

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$82.99
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Book Overview

Why do people's financial and economic preferences vary so widely? 'Nurture' variables such as socioeconomic factors partially explain these differences, but scientists have been discovering that 'nature' also plays an important role. This is the first book to bring together these scientific insights for a holistic view of the role of human biology in financial decision-making.

Geneticists are now examining which genetic markers are associated...

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