The Best Seller!: The New Psychology of Selling and Persuading People

by Ron Willingham

Book Overview

Here's a roadmap filled with clearly detailed directions you can use to reach greater sales volume and increased volume. Inside, you'll discover the "six-step system" -- a revolutionary new method of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0130719609
• ISBN13: 9780130719607
• Release Date: December 1983
• Publisher: Prentice Hall
• Length: 171 Pages
• Weight: 1.07 lbs.

Customer Reviews

My business bible

The Best Seller really should be! I have been reading and re-reading this book for the last 2 months. I am following his direction (as best I can) and I feel like it is begining to work. The book is well written and gets you motivated for anouther day. I am a self-employed rock sculptor, with a fairly limited sales background. I know my product well but I didn't know how to speak to people well. Ron takes you through step by step. I read it over and over and do the exercises. I plan to keep doing it for the next year. Don't buy this book if you are just looking for some good reading. Buy this book if you want to commit to succeed, and work on it long enough to do it. Thanks Mr Willingham! I am going to buy anouther of your books!

An Excellent overview of the sales process! A Must Read

THE BEST SELLER is an easy reading book, I use it to train our new sales people. Ron Willingham's insight and wit make this the primer of all sales training books. If you have some one that needs to understand the sales process before you send them out into the world, this IS the book for them(and you)!