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Paperback The Beginnings of Communication Study in America: A Personal Memoir Book

ISBN: 0761907165

ISBN13: 9780761907169

The Beginnings of Communication Study in America: A Personal Memoir

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Book Overview

Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland.

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