Business Stripped Bare: Adventures of a Global Entrepreneur

by Richard Branson

Book Overview

For the first time, the billionaire entrepreneur reveals the secrets of his success and shares the lessons he's learned along the way. Includes all-new material including never-before-seen diary and notebook entries from Branson's personal archive.

• Format: Hardcover
• Language: English
• ISBN: 1905264429
• ISBN13: 9781905264421
• Release Date: January 2010
• Publisher: Virgin Books
• Length: 342 Pages
• Weight: 1.50 lbs.
• Dimensions: 1.2" x 6.3" x 9.4"

Customer Reviews

Not as interesting as "Losing my virginity", but better for enterpreneurs and businessmen

Instead of an extension of his own autobiography "Losing my virginity" and its condensed version "Screw it, Let's do it" which covered primarily his early years and personal adventures till his set up of Virgin Atlantic, the author deliberately made this book a business one that taught enterpreneurship and business management, with plenty of case studies of his own. The stories and lessons are by all means readable and helpful. However, the passion one can smell from his early work is no longer there. I guess the author had been so aware of the need to remain politically correct and to go after positive PR value when his business empire had grown to this scale and is still growing. No matter what, an excellent read. Highly recommended! p.s.Below please find some of my favorite passages for your reference. We thrive on ideas, but our day to day business is about delivery. Good delivery depends upon many things. Two of the most important elements are good communication and attention to detail. Neither of these essentials is difficult to understand or implement, so, naturally, they are often the first things we forget. pg 95 Most useful to you if you are reading this for business lessons - is this note: Staff desperate for someone to listen. pg98 I know that if I present an unready idea to experts such as Ernest and Young or McKinsey, they will advise me how much money I stand to lose. If I go to PricewaterhouseCoopers or KPMG with the same idea, they could well tell me how much I'm going to make. In neither case do I learn anything useful about my idea. pg159

The business book based on own and real experiences of a succesfull business man

Business Stripped Bare: Adventures of a Global Entrepreneur This is a great book because it is not such a dry reading as most business books and it is full of examples and experiences of Richard Branson. I wish that more business books where written by people who have put there money where there mouth is. A great thing of this second book from Richard Branson is that he is not only talking about his mistakes but also about his failures. Failure is a part of business but most books never talk about it and manager biographies tend to be a list of only successes like the first book from Jack Welsh. So, when you want to read a different business book than this is definitely recommendable.

Must Read For Any Business Owner or Budding Entrepreneur

This book is a must read if you own a business or even if you are an employee looking to further yourself onto bigger and better things in your company. Richard shares his successes and failures and comes across as a genuine nice guy trying to make a difference in business and within the global community which is a refreshing change! Definitely recommended. Daniel Munday [...]

Must read for any entrepreneur

I am an aspiring entrepreneur. I was coming up with several business ideas and was looking to find a meaning and mantra for my business, and was looking to get some insight into other entrepreneurs experience. Came across this book and bought it, and read it. It is a valuable read for entrepreneurs and for others thinking about entrepreneurship. Do not forget to read the inside of the covers on the front and the back. Several valuable lessons that can be learnt from Sir Richard Branson's experience, while you are going about your startup. Make sure you have fun reading this book! Do not miss this book! Must read for entrepreneurs. The book is rich with experiences and tips that will help you make your business a success!