The 31 Practices: Release the Power of Your Organization's Values Every Day

by Alison Whybrow and Alan Williams

Every company has its own values and brand which it wants its customers and clients to engage with and develop loyalty to. At the same time, research shows that 70% of customers' brand perception is determined by their experience with the company's employees. Moreover, 41% of customers are loyal because of good employee attitude.
This book shows how companies can translate their values and brand into the daily practices and behaviour of their...

• Format: Paperback
• Language: English
• ISBN: 1912555018
• ISBN13: 9781912555017
• Release Date: October 2018
• Publisher: Lid Publishing
• Length: 336 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.9" x 6.2" x 9.1"