Television Culture (Studies in Communication Series) (Volume 3)

by John Fiske and John Fiske

Book Overview

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0415039347
• ISBN13: 9780415039345
• Release Date: February 1988
• Publisher: Routledge
• Length: 362 Pages
• Weight: 1.25 lbs.
• Dimensions: 9.0" x 0.8" x 6.0"

Customer Reviews

Enlightening

John Fiske takes us into the television world that we take for granted. He analyzes such aspects as Professional Wrestling, Dallas, daytime soap operas, M.A.S.H., the A-team, Miami Vice, Magnum p.i. and Saturday Night Live. He incorporates magazines (Playboy, Vogue), movies (Rambo, Mad Max) and famous celebrities (Madonna). He even looks into game shows such as the Family Feud, and The New Price is Right. He takes a look into the white culture of American media in order to examine televisions influence in popular culture. He explores the questions of why mass population consumes this form of cultural industry. He answers such questions as, who watches what programs and why? How does televisions become so aborted into social lives? Fiske explores the cultural process in which gives these show their meanings. It is an interesting and enlightening insight. It is useful when exploring other sociological theories relating to mass media and popular culture.