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Paperback Platform Capitalism Book

ISBN: 1509504877

ISBN13: 9781509504879

Platform Capitalism

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Format: Paperback

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Book Overview

What unites Google and Facebook, Apple and Microsoft, Siemens and GE, Uber and Airbnb? Across a wide range of sectors, these firms are transforming themselves into platforms: businesses that provide the hardware and software foundation for others to operate on. This transformation signals a major shift in how capitalist firms operate and how they interact with the rest of the economy: the emergence of 'platform capitalism'.

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