Sustained Innovation Management: Assimilating Radical and Incremental Innovation Management

by Gaston Trauffler and H. Tschirky

Successful management of radical innovation is a key to growth. Managing radical innovation involves decisions for risky projects and unknown markets with a high growth potential. This research work identifies nearly 40 best practice cases illustrating processes, methods and organizational structures that enhance successful management with radical innovations. The practice cases selected from over 90 interviews with global technology-driven companies...

• Format: Hardcover
• Language: English
• ISBN: 0230001971
• ISBN13: 9780230001978
• Release Date: November 2006
• Publisher: Palgrave MacMillan
• Length: 242 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.6" x 5.5" x 8.5"