Sustainability Marketing: New Directions and Practices

by Rishi Raj Sharma, Amanjot Singh Syan, Tanveer Kaur

Sustainability Marketing: New directions and practices explores how a customer's desire for sustainable products can form a part of new marketing strategies. Sustainability Marketing provides solutions to scholars, marketers and decision makers aiming to gain an advantage in businesses where sustainability is increasingly prioritised.

• Format: Hardcover
• Language: English
• ISBN: 1800712456
• ISBN13: 9781800712454
• Release Date: May 2021
• Publisher: Emerald Publishing Limited
• Length: 280 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.9" x 6.1" x 9.1"