Survey Methodology

by Mick P. Couper, James M. Lepkowski, Eleanor Singer, et al.

Book Overview

An accessible introduction to the science and application of sample surveys Over the past two decades, survey research has evolved significantly. Survey Methodology describes the basic principles of survey design discovered in methodological research over recent years and offers guidance for making successful decisions in the design and execution of high quality surveys. Written by six nationally recognized experts in the field, this book covers the...

• Format: Paperback
• Language: English
• ISBN: 0471483486
• ISBN13: 9780471483489
• Release Date: April 2004
• Publisher: Wiley-Interscience
• Length: 424 Pages
• Weight: 1.75 lbs.
• Dimensions: 0.8" x 7.1" x 9.9"