Successful User Experience: Strategies and Roadmaps

by Elizabeth Rosenzweig

Successful User Experience: Strategy and Roadmaps, Second Edition provides a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 35 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about...

• Format: Paperback
• Language: English
• ISBN: 0443290822
• ISBN13: 9780443290824
• Release Date: September 2025
• Publisher: Morgan Kaufmann Publishers
• Length: 300 Pages