Successful Technological Integration for Competitive Advantage in Retail Settings

by Eleonora Pantano

The advent of new technologies has been an impetus for rapid development in several industries, including the area of retail services. These recent advances push industry leaders to infuse new innovations into their various systems and processes. Successful Technological Integration for Competitive Advantage in Retail Settings examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand...

• Format: Hardcover
• Language: English
• ISBN: 1466682973
• ISBN13: 9781466682979
• Release Date: April 2015
• Publisher: Business Science Reference
• Length: 430 Pages
• Weight: 2.81 lbs.
• Dimensions: 0.9" x 8.5" x 11.0"