Successful Pharmaceutical Selling

by Martin B. Bischoff

Book Overview

Unlike other industry sales reps, pharmaceutical sales reps face a unique set of pressures and challenges, from a constantly changing set of specifications to the most current and in-depth... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0786312114
• ISBN13: 9780786312115
• Release Date: January 1997
• Publisher: McGraw-Hill Companies
• Length: 200 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.6" x 5.5" x 8.3"

Customer Reviews

Great book for all business

This book displays a great presentation to the ethics of all business not just pharmaceutical sales. IF more people followed the simple principles in this book - the world would be a better place.

MOTIVATION WAS THE KEY FOR ME!! TERRIFIC STUFF!!

As I read MARTIN BISCHOFF'S book, I found that I was becoming increasingly motivated to actually get off my duff and do more to promote myself. I feel that it is very important to be confident and to sell yourself before you can sell your product. There are many great ideas and hints in this book. The book had a positive influence on me and I highly recommend it. I would go one step further and say, "It is a MUST READ for individuals interested in SALES.

Outstanding

This is a one of a kind book on what it takes to promote your pharmaceutical product in today's rough and cut throat world. This book enhances your company's training program on what they don't tell you when you get in the field.Mr. Bischoff's industry experience and insight are some of the reasons I would recommend this book for all training classes.There really is no other book on how to promote your product in the pharmaceutical industry.Great job.

A great resource for success in pharmaceutical selling.

I found this book to be extremely resourceful. Most importantly, it outlined what it takes to be successful within this industry. If anyone is looking to start a career in pharmaceutical sales, this book would be a tremendous help.

Very informative and entertaining.

I really enjoyed reading this book. The insight was very helpful and I used the information in the book to land a job in pharmaceutical sales.