Study Guide for Boone/Kurtz S Contemporary Marketing, 12th

by David L. Kurtz and Louis E. Boone

Completely updated for the 11th edition, the Study Guide contains the following features for each chapter in the text: A Chapter Overview that briefly discusses the chapter objectives A complete... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0324236786
• ISBN13: 9780324236781
• Release Date: July 2005
• Publisher: South Western Educational Publishing
• Length: 1 Pages
• Weight: 2.36 lbs.
• Dimensions: 1.0" x 8.4" x 11.0"