Strategy in the Digital Age: Mastering Digital Transformation

by Michael Lenox

Digital transformation is much more than building a digital infrastructure to gather and process data. It is about understanding how digital technologies enable the creation of innovative services and products. It is about identifying new competitive positions and business models and thinking critically about how to both create and capture value. Strategy in the Digital Age directly engages these concerns and provides a comprehensive roadmap...

• Format: Hardcover
• Language: English
• ISBN: 1503635198
• ISBN13: 9781503635197
• Release Date: June 2023
• Publisher: Stanford Business Books
• Length: 192 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.8" x 6.0" x 9.1"