Strategy in Information and Influence Campaigns: How Policy Advocates, Social Movements, Insurgent Groups, Corporations, Governments and Others Get Wh

by Jarol B. Manheim

Book Overview

Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful management of such information to achieve a stated objective based on...

• Format: Paperback
• Language: English
• ISBN: 0415887291
• ISBN13: 9780415887298
• Release Date: December 2010
• Publisher: Routledge
• Length: 344 Pages
• Weight: 1.06 lbs.
• Dimensions: 0.7" x 6.0" x 9.0"