Strategy and Sustainability: A Hardnosed and Clear-Eyed Approach to Environmental Sustainability for Business

by Michael Rosenberg and Mike Rosenberg

Business and environmental sustainability are not natural bedfellows. Business is about making money; sustainability is about protecting the planet. Business is measured in months and quarters; sustainability often requires significant short term costs to secure a sometimes uncertain long-term benefit. To some activists, all executives are exploitative, selfish "1 percenters". To some executives, all activists are irresponsible, unyielding extremists.

And...

• Format: Hardcover
• Language: English
• ISBN: 1137501731
• ISBN13: 9781137501738
• Release Date: September 2015
• Publisher: Palgrave MacMillan
• Length: 228 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.9" x 5.6" x 8.6"