Strategies for Competitive Success

by Robert Pitts

A guidebook providing detailed descriptions of eight strategies described that most firms can apply to their own competitive situations. Not content with relying on a general theoretical strategy, the authors delineate eight practical approaches based on two sources of competitive advantage: market share and synergy. And each of the strategies is brought alive with examples of real companies. Executives, managers, and advanced students will find this...

• Format: Paperback
• Language: English
• ISBN: 0471816566
• ISBN13: 9780471816560
• Release Date: January 1986
• Publisher: Wiley
• Length: 76 Pages
• Weight: 0.35 lbs.
• Dimensions: 0.3" x 5.8" x 8.9"