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Paperback Strategies and systematic implementation of innovation management for sustainable business success: An analysis of Google Inc. Book

ISBN: 3668274614

ISBN13: 9783668274617

Strategies and systematic implementation of innovation management for sustainable business success: An analysis of Google Inc.

Seminar paper from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, EBC University D sseldorf, language: English, abstract: Forming new businesses, entering new markets, and increasing organizational effectiveness, occurs through the innovation and transformation processes. Corporations must be able to adapt and evolve, if they wish to survive. The ability to innovate is a source of sustainable...

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