Stategic Planning

by George A. Steiner

Book Overview

In today's complex business world, strategic planning is indispensable to achieving superior management. George A. Steiner's classic work, known as the bible of business planning, provides practical... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0029311101
• ISBN13: 9780029311103
• Release Date: April 1979
• Publisher: Free Press
• Length: 400 Pages
• Weight: 1.65 lbs.
• Dimensions: 1.3" x 6.5" x 9.6"

Customer Reviews

Good, but also...

This is a good introductory book. After reading this, you should read "Strategic Organizational Change" by Michael Beitler.