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Strategic Planning for Public Relations: Commun... B00C7CVH42 Book Cover

Strategic Planning for Public Relations: Commun...

Edition Description

This innovative and popular text provides a clear pathway to developing public relations campaigns and other types of strategic communication. Implementing the pragmatic, in-depth approach of the previous editions, author Ronald D. Smith presents a step-by-step unfolding of the...

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Language:English
ISBN:B00C7CVH42
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Strategic Planning for Public Relations 1138282065 Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 0367903849 Book Cover

Strategic Planning for Public Relations

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The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns.

Ron Smith shows how to implement research-driven strategic campaigns, drawing on his...

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Strategic Planning for Public Relations 041550676X Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 0415994225 Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 0805852395 Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 1138282057 Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 0805842330 Book Cover

Strategic Planning for Public Relations

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Strategic Planning for Public Relations 0367903857 Book Cover

Strategic Planning for Public Relations

Edition Description

The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns.

Ron Smith shows how to implement research-driven strategic campaigns, drawing on his...

Edition Details
Format:Hardcover
Language:English
ISBN:0367903857
Format: Hardcover
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Strategic Planning for Public Relations 3th (th... B00767FJCO Book Cover

Strategic Planning for Public Relations 3th (th...

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Format:Paperback
ISBN:B00767FJCO
Release Date:January 2009
Format: Paperback
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