Strategic Management

by Garth Saloner

Book Overview

"Strategic Management" wurde speziell für Manager konzipiert, die bereits Gesamtverantwortung für ein Unternehmen tragen oder in Zukunft tragen werden. Die wesentliche Voraussetzung, die sie für diesen Job mitbringen müssen, ist eine gut entwickelte Fähigkeit zum strategischen Denken. Die Autoren haben hier geeignete Konzepte, Methoden und Techniken zusammengestellt, mit deren Hilfe diese Fähigkeit entsprechend geschult und weiterentwickelt werden...

• Format: Hardcover
• Language: English
• ISBN: 0470009470
• ISBN13: 9780470009475
• Release Date: January 2001
• Publisher: Wiley
• Length: 464 Pages
• Weight: 1.98 lbs.
• Dimensions: 0.9" x 7.7" x 9.6"

Customer Reviews

Tried and Tested in the lecture room for over 7 years

As a senior lecturer in Strategic Management at BA and MBA levels and in a multi-national class context I must say that this is a very good and crisp clear book, confirmed also by my students for over 7 years. Only criticism is that maybe it is time to review the text and provide all the visuals (slides, models etc) on a CD. Nevertheless certainly recommended also non english mother tongue readers. Prof. David Ward

The Best Textbook in Strategy

The book is crystal clear. The structures of the book was developed in a brilliant manner. It describes all relevant issues simply but with enough depth. It covers strategy from all relevant viewpoints as OT, IO. It even adds a final chapter on process. This last chapter is a fine summary of the advances in strategy-making process developed in recent years. I would recommend this book as must in any strategy course at undergraduate and MBA levels.

The Best Strategic Management Book I Have Read

This is a book on strategic management written by three leading scholars at the Stanford Business School. I was therefore not surprised that the book has the latest academic concepts, nor that there are many current examples drawn from high-tech and electronic commerce. What did surprise me is how relevant the concepts are to my own company and industry which is a manufacturing firm in a fairly old-fashioned industry, and how balanced the examples are between the "old economy" and "new economy". This is definitely a thinking person's book. You can get a lot out of it by going through it once fairly superficially. But what I like is that I keep get more out of it when I go back to any chapter and read it more carefully. The authors have simplified but clearly a lot of thought has gone into each paragraph so that if you read it with care you pick up the nuances. The book balances consideration of factors internal to the firm (with a very nice treatment of what the authors call "ARC" - architecture, routines, and culture) and external factors. There is also a good, practical treatment of how strategy should be done, written by people who obviously have seen the process at work.

Great Overview of Strategic Management

This is a very accessible introduction to strategic management. The book has very good coverage, is current, and has lots of examples to illustrate the concepts. Easily one of the best management books I have read in a while. It can be approached at multiple levels. You can browse through for the main concepts, but it also has lots to make you really think about if you want. You won't regret buying it!

Outstanding strategy book for general managers

As a practicing general manager, I found this book to be one of the most useful I have read on the subject of strategic management. The text is clearly written and illustrated with numerous current examples. Unlike many other books on strategy, this one does an excellent job of integrating internal organizational issues with considerations of market competition. Most importantly for me, perhaps, is that the treatment of how strategy is actually carried out in large organizations rings true, giving me a high level of comfort with the relevance of the material. The book gave me numerous strategic insights and left me with a much improved integrated framework of strategy. I highly recommend it to any general manager wishing to improve his strategic thinking.