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Paperback Strategic Management of Professional Service Firms: Theory and Practice Book

ISBN: 3642423582

ISBN13: 9783642423581

Strategic Management of Professional Service Firms: Theory and Practice

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Format: Paperback

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Book Overview

Part i: professional service firms.- 1. the world of professional service firms.- 2. the business of professional service firms.- 3. the subsectors of professional service firms.- part ii: management of strategic resources.- 1. quality management.- 2. knowledge management and innovation.- 3. marketing and relationship management.- part iii: management of professionals.- 1. human resource management in professional service firms.- 2. professional...

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