Strategic Management in the Arts

by Lidia Varbanova

Book Overview

Strategic Management in the Arts looks at the unique characteristics of organisations in the arts and culture sector and shows readers how to tailor a strategic plan to help these diverse organizations meet their objectives.

Strategic management is an essential element that drives an organisation's success, yet many cultural organizations have yet to apply strategic thinking and entrepreneurial actions within the management function...

• Format: Hardcover
• Language: English
• ISBN: 0415530024
• ISBN13: 9780415530026
• Release Date: November 2012
• Publisher: Routledge
• Length: 358 Pages
• Weight: 1.92 lbs.
• Dimensions: 0.9" x 7.0" x 10.0"