Strategic Innovation: The Definitive Guide to Outlier Strategies

by Michael Gibbert and Liisa Välikangas

GET TO THE FUTURE FIRST LEVERAGE STRATEGIC NOVELTY (SN) TO TRANSFORM AND DOMINATE YOUR MARKET Become an outlier organization: recognize huge opportunities in novelty, and act fast and first Listen for the tremors already building beneath your markets Learn from winning outlier business models, organizational forms, markets, products, and services Today, the companies that rise rapidly to dominance are the "outliers." They re radically novel where...

• Format: Hardcover
• Language: English
• ISBN: 0133989445
• ISBN13: 9780133989441
• Release Date: January 1800
• Publisher: Pearson FT Press
• Length: 288 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.9" x 6.3" x 9.2"