Strategic Communication Research Methods

by Marianne Dainton, Pamela J Lannutti, Pamela J. Lannutti, et al.

Book Overview

Strategic Communication Research Methods highlights the importance of research in professional communication settings and provides students with the practical information and knowledge they will need to effectively consume and produce professional research within their careers. While theory and methods are emphasized throughout, the text features a unique focus on the cultivation of transferable skills and the relevant application of knowledge.
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• Format: Paperback
• Language: English
• ISBN: 1516543505
• ISBN13: 9781516543502
• Release Date: April 2020
• Publisher: Cognella Academic Publishing
• Length: 316 Pages
• Weight: 1.25 lbs.
• Dimensions: 0.7" x 7.0" x 10.0"