Storytelling for User Experience: Crafting Stories for Better Design

by Kevin Brooks and Whitney Quesenbery

We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user...

• Format: Paperback
• Language: English
• ISBN: 1933820470
• ISBN13: 9781933820477
• Release Date: April 2010
• Publisher: Rosenfeld Media
• Length: 298 Pages
• Weight: 1.35 lbs.
• Dimensions: 0.8" x 6.0" x 8.9"