Status Update: Celebrity, Publicity, and Branding in the Social Media Age

by Alice E. Marwick

Book Overview

Social media, once heralded as revolutionary and democratic, have instead proved exclusionary and elitist

Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, "Web 2.0" only encouraged a preoccupation with status and attention. Her original research--which includes conversations with entrepreneurs, Internet...

• Format: Hardcover
• Language: English
• ISBN: 0300176724
• ISBN13: 9780300176728
• Release Date: November 2013
• Publisher: Yale University Press
• Length: 360 Pages
• Weight: 1.55 lbs.
• Dimensions: 1.0" x 6.4" x 9.6"