Sports Media: Transformation, Integration, Consumption

by Andrew C. Billings

Book Overview

Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past several decades, chapters included herein assess existing scholarship...

• Format: Paperback
• Language: English
• ISBN: 0415703328
• ISBN13: 9780415703321
• Release Date: September 2013
• Publisher: Routledge
• Length: 230 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.5" x 6.0" x 8.8"