Sport Marketing

by Windy Dees, Stephen McKelvey, Chad D McEvoy, et al.

Book Overview

This is the loose-leaf version of Sport Marketing, Fifth Edition, which offers students a less expensive, printed version of the text.

Sport marketing is more accessible than ever, with sport business professionals, companies, the media, athletes, teams, coaches, and fans connecting in new ways and with new experiences. Sport Marketing, Fifth Edition With HKPropel Access, presents a modernized, current-day approach to...

• Format: Loose Leaf
• Language: English
• ISBN: 1718201583
• ISBN13: 9781718201583
• Release Date: March 2021
• Publisher: Human Kinetics Publishers
• Length: 488 Pages
• Weight: 2.95 lbs.
• Dimensions: 0.9" x 8.3" x 11.0"