Spinmeisters: We Are Naked Under Our Clothes

by Jim May

Book Overview

Jim May's Spinmeisters is the first commentary of its kind in the world of literature. It may likely become the definitive work describing message management or, as he describes it in many helpful examples throughout the book, the art of conditioning a narrative for the purpose of influencing others. He demonstrates this in all facets of life including areas where you would obviously expect to find it such as advertising and politics for sure, but...

• Format: Paperback
• Language: English
• ISBN: 1503558169
• ISBN13: 9781503558168
• Release Date: April 2015
• Publisher: Xlibris
• Length: 356 Pages
• Weight: 1.15 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"