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Hardcover Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live Book

ISBN: 0470874430

ISBN13: 9780470874431

Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live

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Format: Hardcover

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Book Overview

Gold Medal Winner, General Business, 2012 Axiom Business Book Awards Understanding the post-crisis consumer In Spend Shift , John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D'Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping...

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