Social Media Marketing for Book Publishers

by Miriam J Johnson, Helen A. Simpson, Helen A Simpson

Book Overview

Providing a concise toolbox for publishing professionals and students of publishing, this book explores the skills needed to master the key elements of social media marketing and therefore stay relevant in this ever-competitive industry.

Taking a hands-on, practical approach, Social Media Marketing for Book Publishers covers topics including researching and identifying actionable insights, developing a strategy, producing content,...

• Format: Paperback
• Language: English
• ISBN: 1032231556
• ISBN13: 9781032231556
• Release Date: September 2022
• Publisher: Routledge
• Length: 184 Pages
• Weight: 0.64 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"