Don "The Snake" Prudhomme in his Barracuda. Tom "The Mongoose" McEwen in his Duster. The "Snake vs. Mongoose" racing feud had been making headlines long before they got their Funny Cars, but it wasn't until they made a deal with Mattel that drag racing became the multimillion-dollar business that it is today. Happily co-opted by Mattel, the rivalry described in Snake vs. Mongoose was nonetheless real. Author Tom Madigan tells the story from the beginning,...