Small Business Management (13th, 06) by Longenecker, Justin G - Moore, Carlos W - Petty, J William - [Hardcover (2005)]

by J. William Petty II, Justin G. Longenecker, Carlos W. Moore, et al.

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• Format: Hardcover
• Language: English
• ISBN: 0324323395
• ISBN13: 9780324323399
• Release Date: April 2005
• Publisher: Cengage Learning, Inc
• Weight: 3.90 lbs.
• Dimensions: 1.6" x 5.5" x 7.9"

Customer Reviews

Small Business Management

As always I was very pleased with the timely manner that my book shipped. The condition that I was told that the book would be in was just what I expected. Thanks for your prompt service with this order.

Very good resources

I am going to give this book a solid 4 stars. Tremendous resources that were very useful. Very easy to read and understand. I recommend.

Great information for someone wanting to start a business

This book gives you the truth. If you ever wanted to start any business, read this book carefully. The topics are informative and give great business fundamentals and a foundation of what to expect. I would say it is like a MBA crash course.

Book for online course

I am using this book for a online college curse and the book it's great! It provide many tools like the textbook's website to help you to understand the material and exams online. In general, I like the little cases that are update and motivate you to keep reading. If this book by itself can help you to develop you own Small Business, it worth.

Good cases, nice layout but slanted towards SBM positively.

The cases are very good & a nice change of pace from the usual dry textbook reading. The color layout helps direct the reader towards points of interest and it is broken up into sections that are extremely readable. There is a definite slant toward the positive side of Small Business entrepreneuralship-not much is mentioned on the negative aspects.