"This book doesn't just promise to change the way you think about sleight of hand and David Copperfield--it will also change the way you think about the mind." --Jonah Lehrer, author of How We Decide and Proust Was A Neuroscientist Stephen Macknik and Susana Martinez-Conde, the founders of the exciting new discipline of neuromagic, have convinced some of the world's greatest magicians to allow scientists to study their techniques for tricking the...