Serious Games for Business: Using Gamification to Fully Engage Customers, Employees and Partners

by Phaedra Boinodirsi, Peter Fingar, Phaedra Boinodiris

Using an innovative multimedia format, this book turns the inevitable alphabet soup of gamification terms into a gourmet delight with true business substance. Readers will no doubt find themselves... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0929652509
• ISBN13: 9780929652504
• Release Date: February 2014
• Publisher: Meghan-Kiffer Press
• Length: 202 Pages
• Weight: 0.61 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"