Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing Care Retirement Communities

by Benjamin W. Pearce

The demand for residential communities for seniors rises as the U.S. population continues to age. This growth means that new administrators and staff members often are learning by trial and error the complicated task of delivering high-quality and consistent services to elderly persons. While many new facilities have been successful, others have been plagued by a variety of administrative and financial difficulties. Senior Living Communities...

• Format: Paperback
• Language: English
• ISBN: 0801887186
• ISBN13: 9780801887185
• Release Date: December 2007
• Publisher: Johns Hopkins University Press
• Length: 360 Pages
• Weight: 1.95 lbs.
• Dimensions: 0.9" x 8.5" x 10.9"
• Grade Range: Postsecondary and higher